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I am a brand builder and business strategist. Whether you need a creative director to lead a team and exceed your clients' goals, want content creation to amp up your visibility, or need help with a variety of branding, design or presentation projects , I can help.

Strategic Storytelling

At Work...

I thrive in collaborative creative environments where strong communication and shared momentum turn good ideas into exceptional ones. I enjoy working across teams to craft ambitious, big-picture concepts while ensuring the smallest details are thoughtfully executed, because both are essential to meaningful results! I also enjoy being my own team, working alongside upper management and wearing many hats.

As a cross-organizational collaborator, I focus on bringing out the best in people, encouraging thinking forward and leveraging the right tools to support successful, high-quality work. I value being a reliable and engaged member of a team. Someone who contributes strategically, supports others, and helps create an environment where both the work and the people producing it can excel.

While I am not a marketer nor have a masters in business, I am a well-rounded professional that has the capacity to strategize in both areas. I have written many marketing plans as well as consulted in business strategy for larger startups and individuals who are starting their companies.

Technology

I am an expert in: 

Adobe Creative Suite: InDesign, Illustrator, Photoshop, After Effects,

Premiere, Acrobat, Firefly

Microsoft Office/365, especially PowerPoint

Wix

I am highly proficient in:

Figma

Sketch

Slack

Canva

Shopify

Squarespace

WordPress

Drupal
Google Slides

Keynote

Confluence

Generative AI Tools:

Firefly

Gemini

ChatGPT

+

 

For project and people management:

​Microsoft 365

Monday

Basecamp

Miro

Google Workspace

Skills

• Creative direction

• Brand building, management and expression

• Brand audits

• Marketing strategy

• Business strategy

• Team leadership and mentorship

• Corporate communications

• PowerPoint storytelling and pitch decks

• Generative AI and best practices

• UI/UX design

• Graphic design: traditional, digital and experiential

• Photography and videography

• Cinematography

• Art direction

• Social media strategy, deployment and management

• Content creation

• Project management and client immersion

• Vendor and specialist management

• Agency, corporate, startup experience

• Speaking and presenting

• Creative and technical writing

Expertise

Traditional Graphic Design

With extensive experience in traditional graphic design, spanning print applications such as paper, fabric, plastics, ceramics and vinyl, I have worked closely with printers and vendors, managing production processes and attending press checks to ensure quality and accuracy. I have designed booklets, catalogs, paper systems, flyers, marketing materials, and so much more. My background also includes designing for newspapers and publications, from full magazine redesigns to editorial layouts and feature stories, with a focus on clarity, hierarchy, and visual impact. I tell stories and pitch decks via PowerPoint.

 

Digital Design

With more than 20 years of experience in digital design, I have developed a strong command of the evolving digital landscape. I have built comprehensive social media strategies for team execution, while also managing day-to-day content creation, including advertising, platform-specific design, and collaboration with user-generated content creators. My expertise in videography and photography enables me to shape content that aligns precisely with a brand’s tone and visual identity, whether for individuals or organizations.

I also bring extensive experience in UI/UX, web, and app design, both in leading development efforts and in hands-on production. I have worked closely with developers as well as independently to deliver cohesive digital experiences. As a lifelong gamer, I also bring an understanding of narrative and character development, allowing me to design with sensitivity to story, audience, and immersive environments when relevant.

I am well-versed in prompting for generative work, and am using AI for help with project organization and calendaring.

Experiential Design

I have extensive experience conceptualizing themes, designing, and managing the production of events and trade shows. This includes art directing, producing and leading a 700+ attendee annual fundraiser for the Austin Lyric Opera, and overseeing the design and execution of a 20-foot trade show structure for an inventory management software company. I also have designed many point-of-purchase pop-ups as well as signage for exterior and interior spaces. 

Additionally, I have designed interior environments for multiple businesses, including a psychiatrist’s clinic and a large industrial engineering firm with over 200 employees. In each case, the spaces were developed as extensions of the brand systems I created, with all materials, layouts, and design elements intentionally selected to align with and reinforce the overall brand identity.

Education

Bachelor of Arts

Graphic Design

 

In progress:

Bachelor of Arts

Psychological Anthropology

Certifications

Designing for the 21st Century

AI for Designers

In progress: Google UX Design

Collaboration 

Clifton Strengths
Ideation, Strategic, Individualization, Adaptability, Arranger

Meyers-Briggs
Protagonist ENFJ-A

Film

IMDb Link

• Acting

• Screenwriting

• Cinematography

• Production

  • LinkedIn
  • Instagram
Nikki M Weiland-Tiffee
IMDb Link

© 2026 Nikki M Weiland-Tiffee

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